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Channel: Garcia Interactive: User Interface Design & Strategy
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Wanted: Clients as partners

A few weeks back Khoi Vinh wrote an article on his site titled “The End of Client Services” explaining his reasons for working with a startup rather than another design consulting business. It’s a...

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Building a relationship with users

We’ve all done it. Clicked on a headline link that was relevant to us, only to be confronted with a dreaded registration form. The question then becomes how bad do you want access to the content of...

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5 Observations From User Testing

You know those cops shows where one cop stands behind a two-way mirror while the partner grills a suspect? That’s how I felt recently standing behind a two-way mirror while watching users interact live...

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The future of desktop website design for news

Earlier this week I participated in a webinar with my dad on the topic of Designing for Mobile. In that presentation I offered 5 principles of mobile design. The very first one argued that news...

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The “clutter” problem on news websites

The biggest problem I see with news or other high-content websites is clutter. Clutter is never good anywhere, let alone a website that is supposed to be engaging readers and passing along...

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Mashable’s redesign is smashing!

  I always like to wait some time after a site I frequent undergoes a redesign before expressing my opinions. It’s only fair to give it this time before I’m able to really determine how I feel about...

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It’s really just about doing good sh*t

I did something today that I haven’t done in a long time, at least not on purpose. I took a project that I’ll probably lose money on. And I couldn’t be more excited or happy about it. The best part of...

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Logo love….or hate

Why is it so hard to fall in love with a logo? I’ve designed countless logos for clients over the years and there’s usually the normal decision-making process. For the most part I’m impartial to any...

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Getting your message across with emotion

So much of what we base our decisions on is based on emotions. Not just personally, but for business as well. We’re still human when we’re at the office. In any creative project I start with finding...

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